Providing e-Commerce services on your company website can produce a real contribution to total sales and company growth, and in some cases it can be the difference between business success and failure.
However, it is important that you to take into account all of the standards required to operate a successful e-Commerce service. Ministry of Transport and Communications has developed several guidelines to help you reach these standards, as shown below.
Website Design Guidelines
The success of an e-Commerce business depends on, amongst other things, the ease and practicality of its user interfaces.
It is imperative that users are able to effortlessly browse through the pages of the website, and perform easy-to-follow step-by-step procedures in order to complete their transactions.
Excellent e-Commerce web designs successfully incorporate technologies and software which make purchases easier, such as the use of shopping carts and credit card transactions, whilst also incorporating safety and security features that safeguard against fraudulent transactions.
Terms and Conditions Guidelines
Any business or entity which operates a website should take the time to draft a set of terms and conditions, which will govern the relationship between end-users and the subject website operator in connection with the website and its various offerings.
Website Terms and Conditions are essential in, among other things, establishing the ownership rights of the website owner to the applicable content and offerings featured on the website, limiting the liability of the owner in connection with the website and its content, establishing payment terms and setting the terms for dispute resolution.
User Experience Guidelines
A great customer experience is crucial for the success of your e-Commerce business. From the look and feel of your website to the speed of your delivery, how you operate your business will in the long run determine its success.
We have compiled guidelines to help you enhance your customers’ experience.
Technology is the core enabler of e-Commerce. In this sense it plays an important role in all aspects of the e-Commerce value chain.
By constantly ensuring you adopt technology best practices for your business, you can drive customer experience, security, efficiency and sales.
For the owner of an e-Commerce store, nothing is more important than e-Commerce security. Cyber criminals will often specifically target and exploit weaknesses in e-Commerce websites.
Such a breach of security can quickly reduce the amount of trust that your customers place in your business. The press often reports on businesses that have fallen victim to hacking and data breaches, due to insufficient security measures, leading to sometimes irreparable damage to reputation and financial consequences.
The journey to becoming an e-Commerce active business is an exciting, yet challenging one, and therefore it is not advisable to go it alone.
Regardless of the size of an e-Commerce business, its partners or service providers will play critical roles in helping it reach its e-Commerce goals. These roles can range from online payment processing to delivery, and in most cases will represent complete aspects of the e-Commerce value chain.
More often than not, business owners looking to provide e-Commerce services will have a range of questions on various aspects of the process.